Yara Africa & Asia launches growX to empower communities across Africa and Asia
Yara Africa & Asia (YAA) has launched growX, a holistic impact platform designed to empower under-resourced communities across Africa and Asia
Yara Africa & Asia (YAA) has launched growX, a holistic impact platform designed to empower under-resourced communities across Africa and Asia, equipping them with the knowledge, skills, and resources to grow and thrive.
As YAA’s vehicle for driving impact, growX offers tailored educational programs, mentorship, training sessions, and digital applications to support both personal and professional growth.
“With growX, we’re taking a hands-on approach to supporting smallholder farmers and surrounding communities that are vital to food security and economic growth. By working with partners, we can deliver real solutions that make a lasting impact on farms and beyond,” says Marisa Soares, SVP, Innovation & Impact, Yara Africa & Asia.
Through strategic partnerships with public and private sector players, growX will foster entrepreneurship, sustainability, and inclusive economic development. Leveraging Yara’s on-the-ground presence across more than 20 countries in the region, growX aims to help communities navigate an ever-changing world with confidence.
growEnterprise to strengthen our region’s agricultural sector
A key initiative powered by the growX platform, growEnterprise is a digitally enabled business training program designed to strengthen micro, small, and medium enterprises (MSMEs) within Yara’s supply chain. This program builds business resilience, efficiency, and financial sustainability, with a strong focus on empowering women and youth in agriculture and related industries.
Over the past two years, Yara has worked extensively to develop and upskill more than 2,500 MSMEs in India and Kenya, equipping them with business management and development skills. growEnterprise marks a step toward broader impact, ensuring that more individuals and businesses have access to the resources they need to thrive.
“We know that impact is amplified through collaboration. By working together with partners, we can create meaningful change that extends beyond Yara’s immediate reach,” says Carol Mumo, Impact Lead, Yara Africa & Asia.
Driving innovation for lasting impact through Thryve
Thryve is YAA’s broader innovation and impact framework, with Thryve Innovation CoLab dedicated to developing, scaling, and commercialising solutions to food system challenges, and growX focusing on impact efforts across Africa and Asia.
By combining growX’s community-driven initiatives with Thryve’s innovation and acceleration efforts, YAA is working to drive food security, support sustainable livelihoods, and build resilient economies for the future.
The launch of growX comes after the opening of Thryve Innovation CoLab in Singapore in May 2024. Since its launch, Thryve Innovation CoLab has been actively engaging collaborators to develop transformative solutions for food security and economic empowerment—ensuring that innovative ideas and investments reach the people who need them most.
Join us as we pave the way to shape a thriving future together.
Contact:
Carol Mumo
Impact Lead, Yara Africa & Asia
